NEWS
Of Mice and Men
Spent a summer flight reading The Loudest Duck, a book that promotes “Moving beyond diversity.” I was looking forward to this, as I’ve been a proponent of bucking the diversity approach for more progressive perspectives for some time.
It starts promisingly, saying that the “old ways of thinking about diversity are just that – old.” It cites a study of US companies that showed that diversity training actually led to a 7.5 % drop in the number of women in management and concludes that “we now need to move beyond diversity.” So where does the author, Laura Liswood, a Senior Advisor to Goldman Sachs, suggest we move to? To an analysis based on the in-power and the out-of-power. That all this is not so much about diversity as it is about trying to make the dominant majority more sensitive to its … dominance.
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20-first
The 20th century is over.
The 21st century will see a new balance in
business between men and women. One never seen before in human history. Are you ready?
20-first works with organisations that seek to move from 20th century mindsets, management styles and marketing approaches into more progressive 21st century forms - and to stay first at the game. Thus our name. It underlies our purpose, and those of the clients we serve.
20-first works with progressive global companies around the world interested in responding to both halves of the market and optimizing both halves of the talent pool - the male and female halves.
More info: www.20-first.com
HOW WOMEN MEAN BUSINESS
Once companies have understood WHY gender balance is an economic imperative, there remains the challenge of HOW to implement it. Many books have described (and decried) the obstacles to progress. How Women Mean Business (2010) is the first book to focus on solutions.
WHY WOMEN MEAN BUSINESS
by Avivah Wittenberg-Cox and Alison MaitlandWhy Women Mean Business (2008) is the powerful, game-changing bestseller that so convincingly presents WHY companies should care about gender. It is a fact-based overview of the huge, global competitive advantage available to those companies that become ‘gender bilingual’.